اخباری صحافت کے اردو زبان پر اثرات

Abstract

Media, which are primarily used to communicate the informative material from one man or place to another man or place, are of two types: Print media Electronic media These media have played a far-reaching role in bringing drastic change in the ways of thinking and living of today’s man. These changes begin from the middle of the 15th century (1454 AD) with the invention of printing press. The happenings in one society start to effect the other societies. Especially the impact of these cultural changes is all too visible on the language and literature of the dominated culture. In this article an effort has been made to trace, through a careful study of Urdu newspapers, the impact of western and local culture on the Urdu language and literature.